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    The guitar, in all its genres and style, is our passion and inspiration.

    Pierre & François Lamoureux - Co-Founders of FogoGTR

    Original Guitar Content

    FogoGTR is a broadcast media company and producer of original content. We channel social and online platforms as well as traditional media outlets to reach the international guitar community. FogoGTR was born from FogoLabs Corp, a world leader in documentary and concert film production.

    Original Content Production

    Not limiting ourselves to producing concert and documentary films, we are developing guitar themed and related content that includes festival & concert reporting and coverage, guitar celebrity profiles, sit-coms, sci-fi, current affairs of the guitar world, how-to-guides in guitar building & modifications as well as product reviews (guitars, basses, amplifiers & accessories). Our original content will be programmed on various FogoGTR platforms to be launched over the course 2018

    What We Do


    Our team of journalists, photographers and videographers cover important guitar events from major music festivals to a small rock club; from guitar conferences and symposiums to recital and concert halls.

    Artist Interviews

    Front and Center Interviews by François Lamoureux

    Joe Satriani

    Richard Thompson

    John Hiatt

    Coming soon: Roger Waters, Buddy Guy, Warren Haynes, Joe Bonamassa

    Pierre Lamoureux
    Co-Founder of FogoGTR

    Pierre Lamoureux graduated with a B. Music degree from McGill University where he studied jazz bass, classical guitar and electronic music. Prior, he graduated with a Diploma in Performing Arts from Cambrian College where he studied classical guitar and trumpet. For a decade during the 90’s, Pierre toured North America and Europe and recorded a dozen albums with several bands. In the mid-90’s, with his brother François, he co-founded Full Stereo Records and secured domestic distribution and international licenses for several of its releases. During that time, Pierre was a music critic and journalist for Cl!k, a monthly French-Canadian cultural and current affairs magazine. After co-founding Enliven Entertainment shortly before 9/11, he eventually joined his brother François as part of FogoLabs Corp, a company François had created around the same time. Between 2003 and 2004, Pierre was a regular columnist at the Canadian Entertainment Network, a bi-weekly music and entertainment trade magazine.  Currently, Pierre produces and directs documentary and concert films.Pierre has worked with such major artists as The Who, Alanis Morissette, etc. (add). Pierre is a co-founder of FogoGTR. You can follow him on IG @mylowbottome.

    Meet the Team

    Francois Lamoureux
    Co-Founder of FogoGTR

    François sums his life in one word: he is an “explorer”. He is a composer, guitarist, saxophonist, singer, songwriter, producer and director. François’ professional music career began as a teenager prior to his advanced music studies at McGill University which he fast-tracked so he could continue touring and recording with his various bands. Throughout the 90’s, François was a first-call studio guitarist having worked on over one hundred national television and radio advertising campaigns, a dozen film soundtracks and 15 albums including a solo instrumental album under the name Trem all the while touring North America and Europe. Also in the 90’s François was a guest writer for Guitar Player Brasil magazine contributing to a few issues. He retired from touring at the age of 30 and concentrated his career on directing, producing and mixing documentary and concert films. He founded FogoLabs and has worked with The Who, Rush, Cirque du Soleil, Harry Connick, Jr., Willie Nelson, Dream Theater, etc. He co-directed four seasons of the concert series Front and Center and one season of Speakeasy on Public Television. He is presently developing a new concert series called Live! Americana.  François can be followed on Instagram @tremguitar

    Hank Bordowitz
    Contributor - Writer

    You might have seen Hank Bordowitz on The Biography Channel’s Billy Joel, the MSG Network Series “MSG 50,” or a series of web biographies on artist including Bob Marley, Ringo Starr and Miles Davis. Other TV work includes the CBS Morning Show and VH-1 Music Watch on TV. He has appeared on a variety of radio shows including NPR’s “On the Record” and BBC’s “The Beat.” A music business veteran, Hank has worked as a radio and recording studio engineer, producer, musician, A&R consultant, radio programmer, and director at an early online music company. He has edited many music publications, including Creem Special Issues, Sheet Music Magazine, and Rock Scene.  His work has appeared in over a hundred magazines, including Bad Moon Rising, The Unauthorized History of Creedence Clearwater Revival (an ASCAP Deems Taylor Award and BMI Book Award Nominee), Dirty Little Secrets of the Record Business: Why So Much Music You Hear Sucks, “Led Zeppelin on Led Zeppelin, and “Every Little Thing Gonna Be Alright: The Bob Marley Reader.” His latest book, The Green Day FAQ will be out early in 2018. Visit for more information.

    Drew Slaney
    Contributor - Producer

    Drew Slaney has over ten years’ experience as a music journalist and Vlogger. He currently reports and produces for and FogoGTR for who he is developing original guitar building and repair programming which will be launching later in 2018. In the 90’s, Drew worked in artist relations, R&D and design with Godin Guitars and to this day, he builds and designs many of his guitars. Drew also does product reviews and commentary based on his studio and road experience having recorded and toured with various bands over his 30-year career. His current band, Who’s Driving has released two albums and currently producing a third which will be released in June 2018. You can follow Drew @drewloudguitars and follow LoudGuitarsTV @loudguitarstv

    Kat Villacorta
    Videographer, Photographer & Contributor

    Kat Villacorta studied photography & media at the School of Visual Arts (SVA) and the Fashion Institute of Technology (F.I.T). She has worked for American Media, Inc. (AMI) a company that owns and operates the leading print and digital celebrity and health and fitness media brands in the United States. She worked in the photo department with their celebrity publication Mira!, a leading Spanish-language magazine. She later became creative director for Divino magazine, a Spanish entertainment publication covering music, film and pop culture. Currently she photographs and directs content for TV & Film and Fashion, she is the main set and concert photographer for FogoLabs having worked with Harry Connick, Jr., Dream Theater, Canada’s Royal Winnipeg Ballet as well as four seasons of production of the Front and Center concert series and one season of Speakeasy on Public Television where she photographed Keith Urban, Zakk Wylde, Joe Satriani, Roger Waters, John Mellencamp, Santana, Counting Crows and many others. She has contributed CD, DVD and BD covers for Smashing Pumpkins, Judy Collins, Cyndi Lauper and her photos have been published in Rolling Stone, Country Weekly, Marie Claire and other entertainment and fashion lifestyle magazines. You can follow Kat on Instagram @katvillacorta and by visiting


    It is here that we announce the latest about FogoGTR. Stay tuned for information regarding our upcoming OTT channel, original programming, special features as well as FogoGTR events.

    Love wounds and battle scars… the marks, scratches, bruises and beauty we never see. The back side of guitars are what we feature.
    Curated by François Lamoureux @tremguitar

    The Low Bottom E is about intriguing basses, bassists and bass photography. Lower strings are welcome! With this account, we are building an international community of bass enthusiasts. TheLowBottomE branded original content is presently being developed and produced exclusively for FogoGTR.
    Curated by Pierre Lamoureux @mylowbottome

    Rusted Twang is our electric guitar gallery. From old vintage and quirky models to modern works of art, it’s all about tone, personality and intriguing guitars.
    Curated by François Lamoureux @tremguitar

    AcousticArts highlights the best in acoustic guitar music. We feature guitar artisans, luthiers as well as acoustic, classical and flamenco guitarists. Every time zone on Earth is represented by our subscribers.
    Curated by François Lamoureux @tremguitar

    This account exclusively features red bass guitars (including red sunburst). Subscribers are invited to share their photos with us which we repost and tag accordingly. From old vintage models to the latest models, if it’s red we’ll post. Curated by Pierre Lamoureux @mylowbottome

    Our Partners

    Contact Us




    33 Music Square West

    Suite 108-A

    Nashville, TN 37203


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